Tryst with a Booming Brand
Lately, I have been making mends with my bookshelf, creating compartments with my self made genres - The books which entertain me; the books which motivate; and the books which guide me to my goal. To my surprise, there was just one book resting in the third compartment - Booming Brands by Harsh Pamnani . Each time I sift through the pages of this book, it invigorates me with a thirst to find that key to success, which I couldn't find through 23 years of reading self-help books. All because simply it isn't a self-help one. It works best when you agree to disagree with it and write your own thoughts along, it makes you grow, it makes you step in entrepreneur shoes and before you realize the power of storytelling that can create a spark of ideas, you are down with a whole bunch of keys. You would be wondering, really does it work like that? The Secret(By Rhonda Bryne) has always been there and it doesn't work for real. But then how do few of these brands get thro...